Chief Creative Officer


Todd Waterbury is Target’s Chief Creative Officer. In his role, Waterbury establishes the creative direction of Target’s marketing efforts, leading an internal team of art directors, designers, developers, writers and producers, as well as external agency and design partners. Together, they craft creative content for the Target brand.

Waterbury has extensive experience in creating strategic, highly integrated marketing and design work for a broad roster of international clients.

He joined Target in January 2013. Before that, the consulting company he established worked with clients, including Uniqlo and Twitter. Waterbury previously served as co-executive creative director at Wieden+Kennedy New York, an agency where he oversaw campaigns for brands such as Nike, ESPN and Delta Airlines.

Waterbury’s work has received numerous design and advertising awards, and is included in the permanent collections of the Guggenheim and the Museum of Modern Art. Waterbury is also proud to serve as a trustee on the board of the Cooper Hewitt, Smithsonian Design Museum.